Bibliometric analysis is a systematic study of scientific literature to identify patterns, trends, and impacts within a field. It involves data collection from databases, data cleaning, and applying bibliometric methods to generate meaningful insights. This entry provides a comprehensive overview of bibliometric methodology, emphasizing its various techniques and offering step-by-step instructions for conducting a bibliometric analysis. It also explores the use of bibliometric analysis as an alternative to systematic literature reviews. The main steps in conducting a bibliometric analysis include defining research objectives, performing a literature search, cleaning and preprocessing data, selecting appropriate bibliometric techniques, analyzing the data, visualizing results, and interpreting findings. Bibliometric analysis uses quantitative methods such as author analysis, citation analysis, and keyword analysis to examine research performance and scientific mapping. It helps in understanding the structure and dynamics of scientific research, identifying key publications, authors, and journals, and detecting trends in research topics over time. Bibliometric analysis is compared with meta-analysis and systematic literature reviews. While meta-analysis focuses on synthesizing empirical evidence across studies, bibliometric analysis explores the structure and intellectual organization of research. Systematic literature reviews focus on narrow, specific research areas and provide a detailed synthesis of existing knowledge. Each method has its strengths and limitations, and the choice depends on the research goals and the scope of the literature. Bibliometric analysis has limitations, including potential biases due to incomplete literature coverage and technological biases in software tools. To mitigate these, researchers should use multiple databases, incorporate grey literature, and validate results using different tools. Additionally, integrating qualitative methods can enhance the depth and richness of bibliometric analysis. This entry aims to serve as a useful guide for academics across various fields, providing a thorough understanding of bibliometric methodology, its applications, and the steps involved in conducting a bibliometric analysis. It emphasizes the importance of rigorous data handling, appropriate analytical techniques, and clear interpretation of results to ensure the accuracy and reliability of bibliometric studies.Bibliometric analysis is a systematic study of scientific literature to identify patterns, trends, and impacts within a field. It involves data collection from databases, data cleaning, and applying bibliometric methods to generate meaningful insights. This entry provides a comprehensive overview of bibliometric methodology, emphasizing its various techniques and offering step-by-step instructions for conducting a bibliometric analysis. It also explores the use of bibliometric analysis as an alternative to systematic literature reviews. The main steps in conducting a bibliometric analysis include defining research objectives, performing a literature search, cleaning and preprocessing data, selecting appropriate bibliometric techniques, analyzing the data, visualizing results, and interpreting findings. Bibliometric analysis uses quantitative methods such as author analysis, citation analysis, and keyword analysis to examine research performance and scientific mapping. It helps in understanding the structure and dynamics of scientific research, identifying key publications, authors, and journals, and detecting trends in research topics over time. Bibliometric analysis is compared with meta-analysis and systematic literature reviews. While meta-analysis focuses on synthesizing empirical evidence across studies, bibliometric analysis explores the structure and intellectual organization of research. Systematic literature reviews focus on narrow, specific research areas and provide a detailed synthesis of existing knowledge. Each method has its strengths and limitations, and the choice depends on the research goals and the scope of the literature. Bibliometric analysis has limitations, including potential biases due to incomplete literature coverage and technological biases in software tools. To mitigate these, researchers should use multiple databases, incorporate grey literature, and validate results using different tools. Additionally, integrating qualitative methods can enhance the depth and richness of bibliometric analysis. This entry aims to serve as a useful guide for academics across various fields, providing a thorough understanding of bibliometric methodology, its applications, and the steps involved in conducting a bibliometric analysis. It emphasizes the importance of rigorous data handling, appropriate analytical techniques, and clear interpretation of results to ensure the accuracy and reliability of bibliometric studies.