"Cold Intimacies: The Making of Emotional Capitalism" by Eva Iloz is a critical examination of how emotional life has been transformed in the modern era, particularly within the context of capitalism. The book explores the rise of "Homo Sentimentalis," a term that refers to the contemporary individual who is increasingly driven by emotional experiences and expressions. Iloz traces the evolution of emotional styles, highlighting how the communicative ethic has become a core aspect of corporate culture. She also analyzes the modern family, noting the tension between the idealized image of family life and the realities of emotional labor and sacrifice. In the second chapter, Iloz discusses the concept of "emotional fields" and how they shape individual behavior and social interactions. She critiques the role of psychology in managing emotions, arguing that it often serves the interests of emotional capitalism. The third chapter delves into the relationship between romanticism and the digital age, examining how the internet and virtual interactions have redefined self-presentation and emotional experiences. Iloz also explores the paradox of romantic fantasies and the disappointments they often lead to, concluding with a critique of the new Machiavellian strategies in emotional life. The book provides a comprehensive analysis of how emotional experiences are commodified and regulated in contemporary society. Through a critical lens, Iloz challenges the notion of emotional authenticity, revealing the ways in which emotional labor and the pursuit of emotional capital are integral to modern life. The work is structured with an introduction, three main chapters, and concluding remarks, supported by notes and an index. Overall, "Cold Intimacies" offers a profound insight into the emotional dimensions of capitalism and the evolving nature of human relationships in the modern world."Cold Intimacies: The Making of Emotional Capitalism" by Eva Iloz is a critical examination of how emotional life has been transformed in the modern era, particularly within the context of capitalism. The book explores the rise of "Homo Sentimentalis," a term that refers to the contemporary individual who is increasingly driven by emotional experiences and expressions. Iloz traces the evolution of emotional styles, highlighting how the communicative ethic has become a core aspect of corporate culture. She also analyzes the modern family, noting the tension between the idealized image of family life and the realities of emotional labor and sacrifice. In the second chapter, Iloz discusses the concept of "emotional fields" and how they shape individual behavior and social interactions. She critiques the role of psychology in managing emotions, arguing that it often serves the interests of emotional capitalism. The third chapter delves into the relationship between romanticism and the digital age, examining how the internet and virtual interactions have redefined self-presentation and emotional experiences. Iloz also explores the paradox of romantic fantasies and the disappointments they often lead to, concluding with a critique of the new Machiavellian strategies in emotional life. The book provides a comprehensive analysis of how emotional experiences are commodified and regulated in contemporary society. Through a critical lens, Iloz challenges the notion of emotional authenticity, revealing the ways in which emotional labor and the pursuit of emotional capital are integral to modern life. The work is structured with an introduction, three main chapters, and concluding remarks, supported by notes and an index. Overall, "Cold Intimacies" offers a profound insight into the emotional dimensions of capitalism and the evolving nature of human relationships in the modern world.