The book "Corporate Strategy" by W. Stewart Howe is a comprehensive guide to the strategic decision-making process in business organizations. It is designed for business and management students who have a background in economics, accounting, and behavioral sciences, as well as some knowledge of functional areas like marketing. The book is divided into two main parts: 1. **Part I: The Strategic Management Process** (Chapters 1-6) covers the strategic decision-making process, including definitions, comparisons, the importance of strategy, business objectives, assessment of the business environment and resources, strategic possibilities, strategic comparisons, and strategic decision-making and implementation. This part provides a structured approach to understanding and implementing corporate strategy. 2. **Part II: Analysis of Strategies** (Chapters 7-13) delves into various business strategies such as business growth, vertical integration, diversification, acquisitions and mergers, divestment, and business failure and turnaround. Each chapter includes detailed analyses, practical examples, and references to further reading. This part offers a practical application of the strategic decision-making process covered in Part I. The author emphasizes the importance of understanding the variables, strategies, and evaluation methods in strategic decision-making. The book aims to help readers grasp the strategic decision-making process within a short time frame and then apply this understanding to specific business strategies. The text includes numerous examples and references to enhance understanding and encourage further exploration.The book "Corporate Strategy" by W. Stewart Howe is a comprehensive guide to the strategic decision-making process in business organizations. It is designed for business and management students who have a background in economics, accounting, and behavioral sciences, as well as some knowledge of functional areas like marketing. The book is divided into two main parts: 1. **Part I: The Strategic Management Process** (Chapters 1-6) covers the strategic decision-making process, including definitions, comparisons, the importance of strategy, business objectives, assessment of the business environment and resources, strategic possibilities, strategic comparisons, and strategic decision-making and implementation. This part provides a structured approach to understanding and implementing corporate strategy. 2. **Part II: Analysis of Strategies** (Chapters 7-13) delves into various business strategies such as business growth, vertical integration, diversification, acquisitions and mergers, divestment, and business failure and turnaround. Each chapter includes detailed analyses, practical examples, and references to further reading. This part offers a practical application of the strategic decision-making process covered in Part I. The author emphasizes the importance of understanding the variables, strategies, and evaluation methods in strategic decision-making. The book aims to help readers grasp the strategic decision-making process within a short time frame and then apply this understanding to specific business strategies. The text includes numerous examples and references to enhance understanding and encourage further exploration.