DEVELOPING A STRATEGIC PARTNERSHIP MODEL FOR ENHANCED PERFORMANCE IN EMERGING MARKETS

DEVELOPING A STRATEGIC PARTNERSHIP MODEL FOR ENHANCED PERFORMANCE IN EMERGING MARKETS

March 2024 | David Olanrewaju Olumehin, Onyeka Chrisanctus Ofodile, Irunna Ejibe, Adedoyin Oyewole
This paper introduces a novel theoretical model designed to elucidate the impact of strategic partnerships on organizational performance in emerging markets. The authors, David Olanrewaju Olutimehin, Onyeka Chrisanctus Ofodile, Irunna Ejibe, and Adedoyin Oyewole, recognize that strategic partnerships are crucial for sustainable growth and competitive advantage in today's global economy, particularly in the dynamic landscape of emerging markets. However, the effectiveness of these partnerships varies significantly due to factors such as rapid change, resource constraints, and cultural diversity. The proposed model integrates insights from strategic management, international business, and emerging market studies to provide a comprehensive framework. It aims to address the unique challenges and opportunities in emerging markets by highlighting the importance of cultural sensitivity, regulatory environments, and resource availability in shaping partnership dynamics. The model seeks to offer practical guidance for organizations navigating these complex environments, emphasizing the need for nuanced understanding and tailored approaches. The paper's objectives include developing a robust theoretical model that captures the complexities of strategic partnerships in emerging markets, elucidating the underlying mechanisms, and providing actionable insights. The expected outcomes are the identification of key drivers of successful partnerships, actionable recommendations for partnership strategies, and enhanced organizational performance. The methodology involves a multi-faceted approach, including a literature review, conceptual framework development, empirical validation, and iterative refinement. In conclusion, the development of this strategic partnership model tailored to emerging markets is expected to empower organizations with the strategic foresight and agility needed to thrive in dynamic environments, unlocking new avenues for growth, innovation, and sustainable competitive advantage.This paper introduces a novel theoretical model designed to elucidate the impact of strategic partnerships on organizational performance in emerging markets. The authors, David Olanrewaju Olutimehin, Onyeka Chrisanctus Ofodile, Irunna Ejibe, and Adedoyin Oyewole, recognize that strategic partnerships are crucial for sustainable growth and competitive advantage in today's global economy, particularly in the dynamic landscape of emerging markets. However, the effectiveness of these partnerships varies significantly due to factors such as rapid change, resource constraints, and cultural diversity. The proposed model integrates insights from strategic management, international business, and emerging market studies to provide a comprehensive framework. It aims to address the unique challenges and opportunities in emerging markets by highlighting the importance of cultural sensitivity, regulatory environments, and resource availability in shaping partnership dynamics. The model seeks to offer practical guidance for organizations navigating these complex environments, emphasizing the need for nuanced understanding and tailored approaches. The paper's objectives include developing a robust theoretical model that captures the complexities of strategic partnerships in emerging markets, elucidating the underlying mechanisms, and providing actionable insights. The expected outcomes are the identification of key drivers of successful partnerships, actionable recommendations for partnership strategies, and enhanced organizational performance. The methodology involves a multi-faceted approach, including a literature review, conceptual framework development, empirical validation, and iterative refinement. In conclusion, the development of this strategic partnership model tailored to emerging markets is expected to empower organizations with the strategic foresight and agility needed to thrive in dynamic environments, unlocking new avenues for growth, innovation, and sustainable competitive advantage.
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