This study aims to analyze the cover of the "Guidelines for Rehabilitation Care for People with Autism Spectrum Disorders (ASD)" using image analysis. The qualitative descriptive study, based on thematic survey, was conducted to identify the textual corpus structure, which included a photograph with human and non-human images, six colors (predominantly blue and black), five themes, and the basic idea of individualized care for children with autism. The results show that the cover reflects the most publicized aspect of caring for children with autism but is disconnected from official symbols of the autism movement. The study highlights the importance of individualized care and the use of play as a clinical tool in the care of children with autism. However, it also points out the lack of scientific criteria in the representation of children with ASD, which can contribute to social stereotyping. The authors emphasize the need for empirical evidence and standardized guidelines to improve the portrayal and care of individuals with autism.This study aims to analyze the cover of the "Guidelines for Rehabilitation Care for People with Autism Spectrum Disorders (ASD)" using image analysis. The qualitative descriptive study, based on thematic survey, was conducted to identify the textual corpus structure, which included a photograph with human and non-human images, six colors (predominantly blue and black), five themes, and the basic idea of individualized care for children with autism. The results show that the cover reflects the most publicized aspect of caring for children with autism but is disconnected from official symbols of the autism movement. The study highlights the importance of individualized care and the use of play as a clinical tool in the care of children with autism. However, it also points out the lack of scientific criteria in the representation of children with ASD, which can contribute to social stereotyping. The authors emphasize the need for empirical evidence and standardized guidelines to improve the portrayal and care of individuals with autism.