Employee engagement is a critical factor in improving organizational performance. It is a broad concept that encompasses job satisfaction, employee commitment, and organizational citizenship behavior, but is distinct in that it reflects a two-way relationship between employees and employers. Engaged employees are emotionally attached to their organization, highly involved in their work, and motivated to contribute to the success of their employer beyond their contractual obligations. The concept of employee engagement has evolved from earlier constructs such as job satisfaction and organizational citizenship behavior. It is defined as the willingness and ability of employees to help their organization succeed through discretionary effort. Research indicates that employee engagement is a stronger predictor of organizational performance than job satisfaction, employee commitment, or organizational citizenship behavior. Factors that drive employee engagement include meaningful work, opportunities for growth, strong manager-employee relationships, two-way communication, and fair treatment. Engaged employees contribute to better organizational outcomes such as higher productivity, profitability, customer satisfaction, and company growth. Conversely, disengaged employees can lead to lower performance, higher turnover, and reduced profitability. To foster employee engagement, organizations should implement strategies such as effective recruitment and orientation, leadership commitment, two-way communication, opportunities for development, appropriate training, feedback systems, incentives, and a strong corporate culture. These strategies help create a motivated and productive workforce, leading to improved business performance. Despite the growing recognition of employee engagement, there is no universally accepted definition. Future research is needed to clarify the concept and its dimensions to enable effective measurement and management. Employee engagement is essential for organizational success, and organizations should prioritize it to achieve long-term performance and sustainability.Employee engagement is a critical factor in improving organizational performance. It is a broad concept that encompasses job satisfaction, employee commitment, and organizational citizenship behavior, but is distinct in that it reflects a two-way relationship between employees and employers. Engaged employees are emotionally attached to their organization, highly involved in their work, and motivated to contribute to the success of their employer beyond their contractual obligations. The concept of employee engagement has evolved from earlier constructs such as job satisfaction and organizational citizenship behavior. It is defined as the willingness and ability of employees to help their organization succeed through discretionary effort. Research indicates that employee engagement is a stronger predictor of organizational performance than job satisfaction, employee commitment, or organizational citizenship behavior. Factors that drive employee engagement include meaningful work, opportunities for growth, strong manager-employee relationships, two-way communication, and fair treatment. Engaged employees contribute to better organizational outcomes such as higher productivity, profitability, customer satisfaction, and company growth. Conversely, disengaged employees can lead to lower performance, higher turnover, and reduced profitability. To foster employee engagement, organizations should implement strategies such as effective recruitment and orientation, leadership commitment, two-way communication, opportunities for development, appropriate training, feedback systems, incentives, and a strong corporate culture. These strategies help create a motivated and productive workforce, leading to improved business performance. Despite the growing recognition of employee engagement, there is no universally accepted definition. Future research is needed to clarify the concept and its dimensions to enable effective measurement and management. Employee engagement is essential for organizational success, and organizations should prioritize it to achieve long-term performance and sustainability.