This paper challenges the conventional view that travel is always a derived demand, arguing that travel can be desired for its own sake. It discusses the phenomenon of undirected travel, where travel itself is the activity, not a means to an end. The destination is often ancillary to the travel, and the utility of travel may include the experience of movement, speed, and exposure to the environment. Measuring a positive affinity for travel is complex, as respondents may confuse their utility for travel with the benefits of activities at the destination. Preliminary empirical results from a study of over 1900 residents in the San Francisco Bay Area suggest a positive utility for travel and a desired travel time budget (TTB). The paper highlights the importance of understanding travel as both a "good" and a "bad" (disutility) and discusses the implications for policy. It also explores the tripartite nature of travel affinity, consisting of activities at the destination, activities during travel, and the travel itself. The paper argues that travel can be motivated by intrinsic desires, such as variety-seeking or curiosity, and that excess travel may occur when these desires outweigh the cost or time of alternative options. The study also examines the distribution of travel affinity across different purposes, modes, and distances, and finds that a significant portion of the population has a positive affinity for travel. The paper concludes that understanding the intrinsic value of travel is crucial for developing policies that account for natural inclinations and improve predictions of travel behavior.This paper challenges the conventional view that travel is always a derived demand, arguing that travel can be desired for its own sake. It discusses the phenomenon of undirected travel, where travel itself is the activity, not a means to an end. The destination is often ancillary to the travel, and the utility of travel may include the experience of movement, speed, and exposure to the environment. Measuring a positive affinity for travel is complex, as respondents may confuse their utility for travel with the benefits of activities at the destination. Preliminary empirical results from a study of over 1900 residents in the San Francisco Bay Area suggest a positive utility for travel and a desired travel time budget (TTB). The paper highlights the importance of understanding travel as both a "good" and a "bad" (disutility) and discusses the implications for policy. It also explores the tripartite nature of travel affinity, consisting of activities at the destination, activities during travel, and the travel itself. The paper argues that travel can be motivated by intrinsic desires, such as variety-seeking or curiosity, and that excess travel may occur when these desires outweigh the cost or time of alternative options. The study also examines the distribution of travel affinity across different purposes, modes, and distances, and finds that a significant portion of the population has a positive affinity for travel. The paper concludes that understanding the intrinsic value of travel is crucial for developing policies that account for natural inclinations and improve predictions of travel behavior.