The paper "Misperceived Social Norms and Willingness to Act Against Climate Change" by Andre, Boneva, Chopra, and Falk examines the role of social norms in influencing individual willingness to act against climate change. The study uses a large sample of 8,000 US adults and finds that individual beliefs about social norms strongly predict pro-climate donations, comparable in strength to universal moral values and economic preferences. However, respondents systematically underestimate the prevalence of climate-friendly behaviors and norms. Correcting these misperceptions through an experiment causally raises individual willingness to act against climate change and support for climate policies, particularly among those skeptical about global warming. The findings suggest that social norm interventions can be effective in promoting climate-friendly behavior and reducing polarization, making them a valuable tool in policy responses to climate change.The paper "Misperceived Social Norms and Willingness to Act Against Climate Change" by Andre, Boneva, Chopra, and Falk examines the role of social norms in influencing individual willingness to act against climate change. The study uses a large sample of 8,000 US adults and finds that individual beliefs about social norms strongly predict pro-climate donations, comparable in strength to universal moral values and economic preferences. However, respondents systematically underestimate the prevalence of climate-friendly behaviors and norms. Correcting these misperceptions through an experiment causally raises individual willingness to act against climate change and support for climate policies, particularly among those skeptical about global warming. The findings suggest that social norm interventions can be effective in promoting climate-friendly behavior and reducing polarization, making them a valuable tool in policy responses to climate change.