This paper provides a comprehensive review of the literature on sustainable business model innovation, addressing the challenges and barriers that organizations face in transitioning to new, more sustainable business models. The authors define key concepts such as business models, sustainable business models, business model innovation, and sustainable business model innovation, and identify a research gap in the implementation process, tools, and challenges. They propose research questions to address these gaps, aiming to develop a framework that guides organizations through the business model innovation process. The paper highlights the importance of sustainable business models for organizational resilience and sustainability, and suggests that successful innovation can lead to higher returns and risk mitigation. Despite the potential benefits, many business model innovations fail, leading to economic implications and delays in adopting sustainable solutions. The review aims to contribute to the field by providing a structured approach to understanding and addressing the design-implementation gap in sustainable business model innovation.This paper provides a comprehensive review of the literature on sustainable business model innovation, addressing the challenges and barriers that organizations face in transitioning to new, more sustainable business models. The authors define key concepts such as business models, sustainable business models, business model innovation, and sustainable business model innovation, and identify a research gap in the implementation process, tools, and challenges. They propose research questions to address these gaps, aiming to develop a framework that guides organizations through the business model innovation process. The paper highlights the importance of sustainable business models for organizational resilience and sustainability, and suggests that successful innovation can lead to higher returns and risk mitigation. Despite the potential benefits, many business model innovations fail, leading to economic implications and delays in adopting sustainable solutions. The review aims to contribute to the field by providing a structured approach to understanding and addressing the design-implementation gap in sustainable business model innovation.