The Psychological Distance of Climate Change

The Psychological Distance of Climate Change

2012 | Alexa Spence, Wouter Poortinga and Nick Pidgeon
This study explores the psychological distance of climate change, a critical aspect of public perceptions and engagement with societal transformations needed to combat climate change. Using a nationally representative UK sample, the research systematically examines four dimensions of psychological distance—temporal, social, geographical, and uncertainty—and their relationships with concern about climate change and sustainable behavior intentions. Results indicate that climate change is perceived as both psychologically distant and proximal in different dimensions. Lower psychological distance was generally associated with higher concern, while certain aspects of greater psychological distance, such as perceptions of disproportionate impacts on developing countries, were also significantly related to preparedness to act on climate change. The findings suggest that effective risk communications should highlight both local and distant impacts of climate change, as these can promote concern and action among those already concerned. The study also highlights the importance of distinguishing between different aspects of skepticism and uncertainty, as perceptions vary depending on the specific aspect under consideration. Overall, the research provides insights into how public perceptions of climate change can be influenced to foster greater concern and action.This study explores the psychological distance of climate change, a critical aspect of public perceptions and engagement with societal transformations needed to combat climate change. Using a nationally representative UK sample, the research systematically examines four dimensions of psychological distance—temporal, social, geographical, and uncertainty—and their relationships with concern about climate change and sustainable behavior intentions. Results indicate that climate change is perceived as both psychologically distant and proximal in different dimensions. Lower psychological distance was generally associated with higher concern, while certain aspects of greater psychological distance, such as perceptions of disproportionate impacts on developing countries, were also significantly related to preparedness to act on climate change. The findings suggest that effective risk communications should highlight both local and distant impacts of climate change, as these can promote concern and action among those already concerned. The study also highlights the importance of distinguishing between different aspects of skepticism and uncertainty, as perceptions vary depending on the specific aspect under consideration. Overall, the research provides insights into how public perceptions of climate change can be influenced to foster greater concern and action.
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Understanding The Psychological Distance of Climate Change