This paper, published in *Entrepreneurship: Theory & Practice*, critiques the existing research on women entrepreneurs, arguing that it tends to reinforce the idea of women as secondary to men and their businesses as less significant. The author, Helene Ahl, uses a discourse analysis to identify and discuss ten discursive practices that shape the discourse on women's entrepreneurship. These practices include the male gendered concept of entrepreneurship, the focus on economic growth, the assumption of essential gender differences, the division between work and family, individualism, theories favoring individual explanations, research methods that seek mean differences, an objectivist ontology, institutional support for entrepreneurship research, and writing and publishing practices. Ahl suggests that these practices contribute to the marginalization of women entrepreneurs and propose new research directions that challenge these discursive practices. She recommends expanding the research object to include more diverse aspects of women's entrepreneurship and shifting the epistemological position to address structural and contextual factors affecting women's businesses.This paper, published in *Entrepreneurship: Theory & Practice*, critiques the existing research on women entrepreneurs, arguing that it tends to reinforce the idea of women as secondary to men and their businesses as less significant. The author, Helene Ahl, uses a discourse analysis to identify and discuss ten discursive practices that shape the discourse on women's entrepreneurship. These practices include the male gendered concept of entrepreneurship, the focus on economic growth, the assumption of essential gender differences, the division between work and family, individualism, theories favoring individual explanations, research methods that seek mean differences, an objectivist ontology, institutional support for entrepreneurship research, and writing and publishing practices. Ahl suggests that these practices contribute to the marginalization of women entrepreneurs and propose new research directions that challenge these discursive practices. She recommends expanding the research object to include more diverse aspects of women's entrepreneurship and shifting the epistemological position to address structural and contextual factors affecting women's businesses.